11/02/2022
Client: Volkswagen/Audi
Logo Design: Dojo 2/4
Round 2: Branding & Mockups
Presenting the client the thought process and showing how the logos might interact in the real world.
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I was lucky enough to recently take on another “Dojo” project. This time the client was
“A dojo is a dedicated space where teams go to build skills in techniques and tools that help them develop better products, faster. “ - Dojo Academy
The logo was for a subsidiary of Volkswagen. The dojo immersive learning approach to client change initiatives, including upskilling engineers, adopting new architectures or cloud infrastructure, becoming truly product-oriented, and achieving the benefits of an agile/lean workflow.”
The five dots are Pantone call outs for the automotive companies the color represents. Lamborghini, Bentley, Volkswagen, Audi, and Porsche.
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