16/05/2026
While we have never been very good business people, I like to think we have tried to be good people. And really, that’s the secret sauce; that’s what has helped us build trust and community.
Lately, as we become more public as an organisation, we started getting questions such as, “Oh you built your business around community” or “What’s your strategy for funnelling your community into more sales?”. If we are honest, it makes us sad.
The truth is that for us, “community” is not a marketing strategy nor a means to profit extraction. We experience it as a real give and take. As a Coop, our member and material pricing is radical in having close to no margins. And as a nonprofit, 100% of our “profits” get reinvested into social programs to increase accessibility to craft and to help craftworkers generate income. In the pursuit of radical accessibility, our founders couldn’t take any salaries for over 2 years. This is not to invite sympathy, but to communicate our sincerity. We really do put our money where our mouth is.
Thankfully in 2025, the Coop stabilised not only financially but operationally. We are really proud of our offerings as an organisation that runs on ~RM300,000. In 2025, it was opening 6 days a week to serve 100 members a month. It was our apprenticeship program, our youth outreach, our pottery trips. It was generating RM70,000 in craftworker incomes, teaching 12,000 student hours, hosting 1,950 unique participants, placing 250 pieces of furniture in homes, organising 27 events, conducting 18 free classes, collaborating with 5 local potter masterclasses, and investing over RM60,000 into new equipment for our members. To put the effectiveness of our organisation into perspective, one BMW a year could make all the Coop’s goods and services free for the public. In fact, it would be less, because we wouldn’t need to spend on marketing and such.
A community organisation is transparent, and we have prepared this annual report with all our secret sauces. We hope this will help the public better understand the work that we do, and the community that we are. We hope this inspires you to build this utopian project together with us!
Website for full report.