01/11/2023
软装的底层逻辑
📌 超越产品堆砌
常常我们会误以为软装仅仅包括家具、布艺、饰品、灯具等几大类产品。然而，软装领域涵盖的不仅仅是这些元素。从学术的角度看，还包括花品、画品、日用品、艺术品等，合称为“软装八大类”。但为何这些元素经常被忽视或被认为是次要的呢？答案或许在于一些类别的实际用途较不明显，或者它们在装修方案中并不被视为不可或缺的组成部分。当然，软装不应被简单地看作是产品的堆砌。
📌 核心是生活方式
软装设计的成果不仅仅是一堆软装产品，它应该是生活方式的外在表现。除了涉及色彩逻辑、光线关系、材质属性等感性因素，软装设计还包括空间动线分析、储物分析、电器配置、生活细节考虑等理性思考。这意味着我们要思考如何使马桶刷更容易清洁、如何美观地储存湿垃圾、脏衣服该如何妥善处理、厨房如何提供高效的储物解决方案，甚至如何让厨房工作变得更加愉悦。虽然“好看”是感性的结果，但“好用”则需要经过仔细考虑和选择，甚至需要做出妥协。这最终汇总成了一个既美观又实用的“生活方式”。
📌 解决生活痛点
“软装解决生活痛点”这个说法固然有些片面。今天，我们想探讨的不仅仅是家具和布艺，还包括电器和日用品。这些因素常被人忽略，却对生活体验产生深远的影响。例如，洗衣机的转速、烘干机的类型、使用面巾纸还是擦手布，以及浴室内挂哪种浴巾浴袍，这些小细节都对我们的生活品质产生影响。我们致力于客观分析各种电器和日用品的选择，找出那些既经济实惠、美观又解决了生活中烦扰的“好物”。
📌 人与空间的情感纽带
有人认为软装只是锦上添花，可有可无。但，我们坚信软装应该带有故事和情感。例如，一幅挂在墙上的画是孩子的涂鸦，桌上的摆设是朋友送的旅行纪念品，花瓶里的永生花是老公送的结婚纪念日惊喜……每一件软装都是一个珍贵时刻和美好回忆的见证。软装不应该仅仅是被时尚风潮左右的商品。
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The Underlying Logic of Soft Furnishings
📌 Go Beyond Product Stacking
Usually, we think that soft furnishings simply include furniture, fabrics, accessories, lighting, and other major categories of products. However, the field of soft furnishings covers more than just these elements. From an academic point of view, it also includes flowers, paintings, daily necessities, works of art, etc., collectively known as the "eight categories of soft furnishings". But why are these elements so often valued or considered secondary? The answer may be that some categories have less obvious practical uses or that they are not considered an important scheme in the furnishing scheme. Of course, soft furnishings should not be viewed simply as a collection of products.
📌 Lifestyles as a Core
The outcome of soft furnishing design isn't just a collection of soft furnishing products; it should manifest as an external representation of one's lifestyle. Beyond the sensibilities of color logic, lighting relationships, and material attributes, soft furnishing design also entails rational considerations such as spatial flow analysis, storage analysis, appliance arrangement, and attention to life's intricacies. This means pondering how to keep a toilet brush clean, aesthetically storing wet and dry waste, managing dirty laundry, streamlining complex kitchen storage, and making the kitchen a place you genuinely enjoy. While "good-looking" is a sensory result and description, "user-friendly" requires meticulous calculation and choice, often involving trade-offs. These factors ultimately combine to create an attractive and practical "lifestyle."
📌 Addressing Life's Pain Points
The statement was somewhat one-sided, but today we want to discuss more than just furniture and textiles; we want to delve into appliances and everyday items. These aspects are often overlooked but have a profound impact on our daily life experiences. For instance, the difference between a washing machine's spin speeds, the effectiveness of a domestically produced versus an American-style dryer, the choice between paper towels and hand towels, and the placement of bath towels and robes in the bathroom—all these minor details significantly affect our quality of life. We aim to objectively analyze the preferences for various appliances and daily items, uncovering those "lifestyle gems" that are cost-effective, visually appealing, and effectively address the small annoyances of daily life.
📌 Link Between People and Space
Some people believe that soft furnishings are merely the finishing touches—nice but not necessary. However, we believe that soft furnishings should come with stories and emotions. For example, a painting on the wall might be a child's artwork, the decor on the table could be a souvenir from a friend's trip, or the everlasting flowers in the vase might be a gift from a spouse on an anniversary. Each soft furnishing item carries the essence of precious moments and fond memories. Soft furnishings should have depth and personal significance; they shouldn't be superficial fashion accessories.
