PITA Collections

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Less, but better.In a world of endless modular options, the Streamline System by HC28 focuses on what truly matters clar...
20/04/2026

Less, but better.

In a world of endless modular options, the Streamline System by HC28 focuses on what truly matters clarity, balance, and purpose. Every line is continuous, every element intentional, creating a system that integrates quietly into the space.

Not more choices, but better ones.

The result is a design that endures visually calm, refined in construction, and made to last beyond trends.

Discover the Streamline System by HC28 at our PITA SCBD showroom.

What if furniture wasn’t meant to be displayed but lived through?Most exhibitions still present furniture as isolated ob...
10/04/2026

What if furniture wasn’t meant to be displayed but lived through?

Most exhibitions still present furniture as isolated objects beautiful, but disconnected. You walk past pieces, observe them, then move on. The space never stays with you.

But that way of seeing is starting to feel incomplete.

At HC28 Maison during China International Furniture Fair, the idea of “Life as a Scene” shifts everything. Instead of a showroom, visitors move through a sequence of lived moments spaces that feel cinematic, emotional, and real. Furniture, light, and atmosphere come together to tell a story.

Because today, design isn’t just about objects.
It’s about how life unfolds within them.

A quiet reward for a considered investment,
earn 1 KrisFlyer mile for every IDR 40,000 spent on all HC28 at PITA.

Discover more by contacting our project consultant via the link in our bio or experience it in person at the PITA showroom.

What if furniture wasn’t meant to be displayed but lived through?Most exhibitions still present furniture as isolated ob...
06/04/2026

What if furniture wasn’t meant to be displayed but lived through?

Most exhibitions still present furniture as isolated objects beautiful, but disconnected. You walk past pieces, observe them, then move on. The space never stays with you.

But that way of seeing is starting to feel incomplete.

At HC28 Maison during China International Furniture Fair, the idea of “Life as a Scene” shifts everything. Instead of a showroom, visitors move through a sequence of lived moments spaces that feel cinematic, emotional, and real. Furniture, light, and atmosphere come together to tell a story.

Because today, design isn’t just about objects.
It’s about how life unfolds within them.

A quiet reward for a considered investment,
earn 1 KrisFlyer mile for every IDR 40,000 spent on all HC28 at PITA.

Discover more by contacting our project consultant via the link in our bio or experience it in person at the PITA showroom.

Step inside a home that’s never truly finished.At Return to the Model House, Camerich reimagines living as an open, evol...
30/03/2026

Step inside a home that’s never truly finished.

At Return to the Model House, Camerich reimagines living as an open, evolving system—where space adapts, shifts, and grows with you.

Presented at China International Furniture Fair Guangzhou 2026, this exhibition moves beyond the idea of a “perfect” model house, inviting you to experience a home that is fluid, modular, and alive.

Discover a new way of living—where nothing is fixed, and everything is possible.

A quiet reward for a considered investment,
earn 1 KrisFlyer mile for every IDR 40,000 spent on all CAMERICH at PITA.

Discover more by contacting our project consultant via the link in our bio or experience it in person at the PITA showroom.

CAMERICH presents the Academy Collection where furniture becomes a medium to revisit the thinking of influential design ...
29/03/2026

CAMERICH presents the Academy Collection where furniture becomes a medium to revisit the thinking of influential design pioneers, bringing cultural depth and intellectual clarity into contemporary spaces.

The collection opens with the Baiana Chair by Álvaro Siza a piece that reflects his architectural sensitivity through form, proportion, and restraint. It continues with the ZK Collection by Zhang Ke, translating an architectural approach into furniture scale exploring warmth, human connection, and the quiet innovation of traditional wood joinery.

More than objects, these pieces invite a dialogue between architecture and living.

A quiet reward for a considered investment,
earn 1 KrisFlyer mile for every IDR 40,000 spent on all CAMERICH at PITA.

Discover more by contacting our project consultant via the link in our bio or experience it in person at the PITA showroom.

Some days are meant to be spent in bed.More than just a place to sleep, the Knot Bed by HC28 Maison, designed by Frank C...
17/03/2026

Some days are meant to be spent in bed.

More than just a place to sleep, the Knot Bed by HC28 Maison, designed by Frank Chou, is created for the moments when you slow down and let the day unfold at your own pace.

Lazy weekend mornings, an afternoon pause with a book, or simply lying back after a long day, this is where comfort becomes part of your everyday rhythm. Its refined design and gentle presence bring a sense of calm that invites you to rest, recharge, and linger a little longer.

Because sometimes, the best moments at home are the quiet ones spent doing nothing at all.

A quiet reward for a considered investment —
earn 1 KrisFlyer mile for every IDR 40,000 spent on all HC28 Maison at PITA.

Discover more by contacting our project consultant via the link in our bio or experience it in person at the PITA showroom.

Some days are meant to be spent in bed.More than just a place to sleep, the Knot Bed by HC28 Maison, designed by Frank C...
14/03/2026

Some days are meant to be spent in bed.

More than just a place to sleep, the Knot Bed by HC28 Maison, designed by Frank Chou, is created for the moments when you slow down and let the day unfold at your own pace.

Lazy weekend mornings, an afternoon pause with a book, or simply lying back after a long day, this is where comfort becomes part of your everyday rhythm. Its refined design and gentle presence bring a sense of calm that invites you to rest, recharge, and linger a little longer.

Because sometimes, the best moments at home are the quiet ones spent doing nothing at all.

A quiet reward for a considered investment —
earn 1 KrisFlyer mile for every IDR 40,000 spent on all HC28 Maison at PITA.

Discover more by contacting our project consultant via the link in our bio or experience it in person at the PITA showroom.

Otazen Almond Collection was unveiled exclusively at PITA.Thank you to everyone who joined us for an intimate evening of...
10/03/2026

Otazen Almond Collection was unveiled exclusively at PITA.

Thank you to everyone who joined us for an intimate evening of design, conversations, and the very first look at the collection.

The launch comes just before its international showcase at Indonesia International Furniture Expo (5–8 March 2026).

Earn 1 KrisFlyer mile for every IDR 40,000 spent on all Otazen products at PITA.

Discover more about Otazen by contacting our project consultant via the link in our bio, or visit the PITA showroom to experience it in person.

The Almond Collection is defined in the details — the generous curve of its armrest, the warmth of teak, the quiet refin...
02/03/2026

The Almond Collection is defined in the details — the generous curve of its armrest, the warmth of teak, the quiet refinement of its materials.

A structural softness held in balance with strength.

On 3 March 2026, Almond will be revealed in Jakarta by Valerio Sommella and Simone Bonanni.

Exclusive Pre-Launch
PITA SCBD

By invitation only.

The Almond Collection is defined in the details — the generous curve of its armrest, the warmth of teak, the quiet refin...
26/02/2026

The Almond Collection is defined in the details — the generous curve of its armrest, the warmth of teak, the quiet refinement of its materials.

A structural softness held in balance with strength.

On 3 March 2026, Almond will be revealed in Jakarta by Valerio Sommella and Simone Bonanni.

Exclusive Pre-Launch
PITA SCBD

By invitation only.

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