13/05/2026
๐๐๐๐ง๐๐ฌ๐๐๐ฒ ๐๐จ๐ซ๐ค๐๐จ๐ซ๐๐ ๐๐ฉ๐จ๐ญ๐ฅ๐ข๐ ๐ก๐ญ | ๐๐ก๐ ๐๐๐จ๐ฉ๐ฅ๐ ๐๐ก๐จ ๐๐๐ค๐ ๐๐ญ ๐๐๐ฉ๐ฉ๐๐งโฃโฃ
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Meet ๐๐๐ซ๐๐ก-๐๐๐ง๐ ๐๐ง๐จ๐ฑ, our Head of Brand Development and Marketing, who leads the marketing function at Woodland Furniture Group and plays a key role in shaping how the business is positioned across the UK and Ireland.โฃโฃ
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Working alongside a growing marketing team, Sarah-Jane ensures that everything the business communicates not only reflects who we are, but actively supports commercial performance. Together, they deliver targeted marketing activity that helps win new business, strengthen partnerships, and support sales across retail, trade, and contract markets including PBSA, BTR, and Social Housing.โฃโฃ
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Her role sits at the intersection of brand and commercial delivery, with a focus on developing clear, commercially relevant propositions that make it easier for customers to understand our value and for teams to sell with confidence.โฃโฃ
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The marketing team also plays a key role in supporting framework opportunities and wider business development activity, ensuring that messaging, content, and brand positioning are aligned to customer requirements and tender expectations.โฃโฃ
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Sustainability is a core part of Sarah-Janeโs remit, with responsibility for ensuring ESG commitments are embedded within the business and communicated in a way that is credible, relevant, and commercially meaningful.โฃโฃ
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A key part of Sarah-Janeโs approach is her passion for working collaboratively with people across the business. She recognises the importance of strong internal alignment in delivering successful outcomes, ensuring that marketing works in partnership with sales, operations, and leadership to support shared objectives and drive performance.โฃโฃ
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For Sarah-Jane, brand is about impactโcreating a consistent message that stands out, influences decision-making, and supports the full customer journey from first engagement through to long-term partnership.โฃโฃ
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