19/05/2026
JS Merlin & Cadbury - Who Will you Take Event 🍫✨
The other week, Olivia Stoddart & Andy Stoddart headed down to Selly Oak Sainsbury’s in Birmingham to support an event we’ve been busy working on!
From concept to creation, we designed and delivered the full in-store POS for a 6-bay takeover for the Merlin x Cadbury “Who Will You Take?” event – including header boxes, floor graphics, SELs, aisle fins, and digital in-store touchpoints!
We also brought the wider experience to life with a suite of standout elements, from a show-stopping balloon arch and feather flags to FSDUs, a branded pop-up stand, and a spin-the-wheel for the chance to win some free goodies!
Massive thanks to Robert Lee and the team at Imageco, along with Paul Morricone and Andre at Thunder and Lightning Films Ltd., who captured all the action on the day 🎥👏
And a big shoutout to Jo Draper at Mondelez for the amazing brief and for trusting us to be part of such a fantastic event 🙌