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Morel Flowers

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France
Fréjus
Morel Flowers

🌱 Breeding for a better world
🇫🇷 Seeds produced with 🫶🏼 in France
💚 Passionate breeder of cyclamen & helleborus
morelflowers.com
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28/05/2026

🏷️💚 Now is the perfect time to order your KOUMY® and LiFY® labels!

For a limited time, labels are available free of charge across Europe, including Switzerland and the UK. Don’t miss the opportunity before the offer expires!

You can now access the ordering platform directly via our website Morelflowers.com

We’ve simplified the entire ordering process to make it faster and easier than ever:
• One dedicated platform
• KOUMY® and LiFY® labels available in one place
• Easy selection by series
• Fast quotation & ordering process

No more complexity, just a simple and efficient way to get the labels you need, exactly when you need them.

22/05/2026

🌱 Seed harvest season is at its peak in our cyclamen greenhouses.

Right now, our teams are carefully harvesting cyclamen seeds by hand, a precise and essential step that takes place directly in our production greenhouses in Fréjus, France.

Each mature fruit is individually collected at the perfect stage to ensure optimal seed quality. The seeds are then delicately extracted, cleaned, and prepared for the next stages of processing.

These images offer a behind-the-scenes look at this important moment of the season, and highlight the meticulous work carried out by our production teams every day.

A big thank you to all our teams for their dedication and careful work in helping provide high-quality seeds to our customers worldwide 💚

19/05/2026

Ever wondered how a new cyclamen variety becomes part of the Morel collection?

Everything begins at our headquarters in Fréjus, South of France, where our breeding team develops and evaluates thousands of new cyclamen seedlings each year. From the earliest stages, only the most promising young plants move forward.

🌱 Step by step, each future variety is challenged and observed:
• Evaluation in real production conditions
• Assessment of uniformity and genetic stability
• Disease resistance and adaptability testing
• Outdoor and climate trials in multiple regions worldwide
• Cold and heat tolerance validation

As selections advance, propagation and production trials continue over several years. Only a very small number will eventually stand out for their:
• Exceptional ornamental appeal
• Strong performance and reliability
• Uniform flowering and growth habit
• High production value
• Resilience under demanding conditions

🤝 This process is carried out together with our trusted partners and trial networks around the world, ensuring every introduction delivers true value for growers, retailers, landscapers, and gardeners alike.

And when one hybrid finally checks every box (performance, innovation, beauty, and market relevance), it earns its place within the Morel collection, with a dedicated identity and launch prepared for the market.

Are you ready to meet the next standout in cyclamen innovation?

13/05/2026

🏷️ 💚 Now is the perfect time to order your INDIAKA® labels!

Reminder: labels are available free of charge across Europe, including Switzerland and the UK. You can now access the ordering platform directly via our website: Morel Flowers.

We’ve simplified the entire ordering process to make it faster and easier than ever:
• One dedicated platform
• All your labels in one place
• Easy selection by series
• Fast quotation & ordering process

No more complexity, just a simple and efficient way to get the labels you need, exactly when you need them.

07/05/2026

Morel Cyclamens: Heat resistance in their genes ☀️🌸
Morel has grown cyclamens since 1919 and has selected new varieties in southern France, right in the heart of a Mediterranean climate.

Hot temperatures, intense sunlight, and extreme humidity swings are daily challenges for these plants. With long dry spells followed by heavy rain, cyclamens grown here must be tough.

That’s why, over decades of breeding in these conditions, Morel has naturally selected for superior heat resistance:
• Strong plants
• Thick stems
• High light tolerance
• Vibrant, long-lasting colors

Looking for heat-tolerant varieties? Go for Morel cyclamens!
From Maxi to Mini, there's a perfect variety for every pot size and use.

💡 For expert advice, don’t hesitate to reach out to our team.

06/05/2026

Join us at FlowerTrials 2026!

From 9 to 12 June 2026, discover what’s next for your assortment at FlowerTrials in the Netherlands. This year, Morel Flowers will welcome you in a new location, hosted at Selecta.

📍 Kwekerij Bloem en Tuin, Oudecampsweg 4, 2678 KN De Lier, The Netherlands

Here are 5 highlights you won’t want to miss:
🌱 The most complete botanical cyclamen offer. Discover LIFY® (Cyclamen hederifolium) and KOUMY® (Cyclamen coum).

✨ ELIXIA®, the first interspecific cyclamen bred from seed (Cyclamen persicum × Cyclamen purpurascens). Naturally fragrant & continuous flowering.

🌸 A renewed Helleborus collection, including SNOYA®, GROOVE®, and botanical species.

💜 New Tulbaghia violacea collection, a climate-resilient addition for sunny landscapes.

🌺 Cyclamen innovation continues. Discover our latest Cyclamen persicum F1 introductions:
• ABSOLU® Sublima: the first scented Victoria F1 cyclamen in Maxi format
• INDIAKA® Mini: compact, vigorous, and eye-catching
• METIS® CLOCHETTE®:Salmon: elegant bell-shaped flowers with unique appeal

📅 Registrations are now open.
https://www.flowertrials.com/en/registration?utm_source=facebook&utm_medium=social&utm_content=ap_ekgaiwymyh

We look forward to welcoming you!

📷Crédit photo Aurelle.L Photographe

30/04/2026

The MACARON® series represents a significant advancement in mini Cyclamen breeding, offering growers a product that combines compact growth, outstanding uniformity, and reliable performance, even under challenging conditions.

Why choose MACARON® for your next crop?

🌱Genetically compact growth
MACARON® exhibits a naturally compact, round habit. This makes it ideal for high-density production in 6 to 10.5 cm pots.

💚Outstanding uniformity
A hallmark of the series is its exceptional tray uniformity, both in habit and flowering time.

🌸Early and abundant flowering
MACARON® is quick to flower and highly floriferous. The flowers are long-lasting and maintain their quality over time.

☀️Heat tolerance
MACARON® performs well under higher temperatures, making it suitable for summer cultivation and extended production windows.

🪴Ease of cultivation
With robust genetics, MACARON® is well-suited for both experienced growers and those new to mini cyclamen production. It adapts well to various climatic conditions and production systems.

🎨Color range & Mixes
The MACARON® series is available in seven vibrant colors: Red, Pure White, Persian Rose, Rose Bengal, Rose Shades, Magenta, Purple.
To simplify assortment planning, two curated color mixes are also available:
• North Mix: selected for performance in cooler climates
• South Mix: ideal for warm-season or southern region production

🌱 Contact us today for detailed cultural advice, commercial availability, or to place your next order.

👉 Discover more on our website : http://morelflowers.com?utm_source=facebook&utm_medium=social&utm_content=ap_4pkdhs5qwd

28/04/2026

The widest botanical cyclamen assortment on the market!
From late summer blooms to striking silver-green foliage, Cyclamen hederifolium LIFY® delivers year-round appeal with minimal care. Perfect for naturalizing, landscaping, and adding texture to shaded gardens.

• Striking foliage with unique shapes and strong graphic patterns.
• Flowering from August to November.
• Hardy and cold-resistant, down to –15°C / 5°F.
• Very Easily naturalizes with minimal care.
• Seed-propagated variety.

Explore LIFY® and our full botanical range at our website Morelflowers.com

27/04/2026

The fruits are entering their maturation phase. A delicate and fascinating stage that comes just before the precious seed harvest.

🌸 Each plant is genetically unique: it has its own foliage, its own rhythm of development, and even its own fruiting style! Some fruits ripen deep within the plant, others grow in tight clusters or spaced out more freely. Sometimes, the result is a truly artistic display of nature. ✨

After pollination, the fruit slowly begins to form. In Cyclamen persicum, for example, the flower stem curls into a spiral as the fruit gently swells. 🐝

Seeds are harvested at the perfect moment – when the fruit softens and turns a yellow-brown color. That’s when it offers its very best. This step is essential to ensure high-quality seeds.

👩‍🌾 While waiting for the right time, our horticultural team keeps pollinating the last flowers and carefully tending to the plants. It’s a patient and precise job !

23/04/2026

NEW • Tulbaghia Collection 🌿

As our landscape offering continues to expand, Tulbaghia marks a new step toward resilient, climate-adapted plant solutions. Selected for its ability to thrive under demanding conditions, Tulbaghia fully aligns with the evolution of our range, toward sustainable, low-input genetics.

Key strengths for growers and landscape use:
• Long-flowering perennial
• Excellent tolerance to heat, drought, and full sun
• Dual-purpose: ornamental appeal + edible potential
• Strong performance in pots and garden use
• Commercially supplied as seed

📩 Get in touch to integrate Tulbaghia into your landscape programs.

Adresse

Fréjus

Heures d'ouverture

Lundi	08:00 - 17:00
Mardi	08:00 - 17:00
Mercredi	08:00 - 17:00
Jeudi	08:00 - 17:00
Vendredi	08:00 - 17:00

Site Web

https://morelflowers.com/, http://linktr.ee/morel_flowers

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