IICON Creative Strategies

03/18/2026

Good‑looking gear is easy.
Gear that lasts? That’s Projekt.

Durable. Waterproof. Built for everyday movement—and made to carry your brand with purpose.

Projekt. Adventure Is Calling.

03/06/2026

The State of the Industry Conference, hosted by the Ontario Construction Secretariat, delivered a full schedule of insightful reports examining the many factors influencing the direction of not only the construction industry, but the country as a whole.

Particularly interesting contributions from Brian Barron, Gillian Olohan, Robert Kavcic, Katherine Jacobs, and Angela Clayton, CPA ICD.D, along with a compelling keynote from Darrell Bricker.

02/24/2026

Fit Strong in Oakley

Performance-driven style, engineered to keep you cool, dry, and confident.

Bring your brand forward with a co-branding experience in Oakley merch.

Let’s talk.

01/27/2026

Big news at IICON Creative! We’ve partnered with a leading manufacturer of custom premium socks in casual, athletic, and dress. Together, we’re bringing standout design and top‑tier craftsmanship to every pair.

Fresh collab. Bold possibilities. Let’s talk.

01/15/2026

The Launch of some new products and catching up with my peeps at the Toronto Imprint Show!

01/13/2026

A meaningful accomplishment deserves an award crafted with intention and artistry. Since 1938, R.S. Owens and SRG have been creating some of the world’s most iconic honors including The Oscar®, Emmy, Rock & Roll Hall of Fame, The Golden Globe, Pepsi 500, and American Idol, to name a few. We are proud to partner with them. Their remarkable portfolio continues to reflect decades of craftsmanship and a legacy of excellence.

12/17/2025

This celebration at the Carpenters Regional Council brings leaders, partners, and community voices together to honour a year of collaboration, strength, and shared purpose.

Doug Ford | David Piccini | Tom Cardinal | Andrea Khanjin | Rokhaya Gueye | Tony Bucci | IICON Creative Strategies Inc. | Rose Fitzgerald Photography | Finn Johnson |

12/03/2025

I was honoured to be part of the Indigenous Skills Employment Apprenticeship and Development (ISEAD) Conference at the Kingbridge Conference Centre, King City, Ontario.

Led by ISEAD Director Valerie Vanderwyk and her team, the conference brought together leaders from across Canada in Building Trade Unions, Aviation and Aerospace, and Indigenous Communities. The focus was clear: Giving Back and Creating Opportunity—from bringing fresh water to communities worldwide, to supporting Indigenous youth and underrepresented groups into trade apprenticeship programs.

The highlight for me was our keynote speaker, Matthew Martin, who shared his journey into leadership and into leading Black Lives Matter New Brunswick. His story was both inspiring and thought‑provoking, reminding us of the courage it takes to lead with heart.

The conference offered a rich mix of activities: inspiring workshops, cultural awareness through traditional dance, music and art, and meaningful gatherings by the fire. The big event was the gala, where ISEAD recognized the contributions of their partners.

✨ Congratulations to the recipients of the 2025 ISEAD Awards:

ISET Partner Award – International Water, Sanitation and Hygiene Foundation (IWSH)
Legacy Award – Canadian Union of Skilled Workers (CUSW)
ISEAD Partnership Award – UA Canada
Indigenous Engagement Award – Ontario Masonry Training Centre (OMTC)
Diversity Award – Keepers of the Circle (KOTC)
NEW Award: Indigenous Youth Leadership Award – Juniper Kewayosh‑Deleary
I had the great opportunity to reconnect with colleagues from last year and meet new guests. It was a conference filled with resilience, inspiration, and the warmth of a true community of heart.

Looking forward to seeing how these conversations continue to shape pathways for equity, opportunity, and sustainable futures. 🌿

11/12/2025

11/05/2025

Finish strong. Start the new year in style.

The stretch between October and January is more than a season; it’s an opportunity. A time to celebrate success, strengthen relationships, and set the tone for the year ahead.

The most effective leaders don’t wait for the season; they anticipate it.

Thoughtful, well-timed gifting builds loyalty, sparks joy, and leaves a lasting impression. Because it’s not just what’s in the box — it’s the story that comes with it.

Recognize your people. Reflect your brand. Reward relationships.

Learn More https://lnkd.in/gpFMTaPE

09/16/2025

Last week I attended our industry conference, PPPC NatCon in Toronto - a great opportunity to reconnect with colleagues and suppliers from across Canada.

A highlight was catching up with Sébastien Jacques, VP at Attraction Canada. I truly value our long-standing partnership and Attraction’s commitment to producing Union Made in Canada apparel. They continue to set the standard for quality and on-trend apparel in our industry.