06/27/2022
Hours to be discussed.
A Marketing Manager, or Strategic Marketing Manager, is responsible for promoting the brand or product of a business to new customers and maintaining a relationship with existing customers. Their duties include developing advertising campaigns, maximizing profits, and maintaining strong public relations and brand image.
Marketing Managers ensure the growth of a company through developing effective advertising campaigns that help sell products and services. They also create lasting relationships with consumers and boost revenues. They oversee many creative, digital, analytical, and financial aspects of marketing projects. This often entails working with employees in the areas of sales and distribution, market research, and content creation.
Marketing Managers direct sales strategies by collecting research on products and new trends, and analyzing data to identify new customers. They are typically involved in various promotional activities within a company, which can extend to every available avenue.
Duties and Responsibilities:
-Planning, developing, and directing multiple avenues of marketing strategies to drive sales
-Overseeing social media accounts and websites to engage existing customers and establish positive public relations
-Implementing search engine optimization (SEO) in online media
-Researching trends and new marketing opportunities, and brainstorming ideas
-Coordinating and producing financial documents for advertising campaigns, such as budgets, estimates, and contracts
-Communicating and negotiating with ad agencies, employees, marketing staff, editors, and writers
-Addressing problems and troubleshooting campaigns
-Analyzing customer feedback and campaign performance
NEED'S TO HAVE:
-Excellent organizational and planning skills
-Excellent verbal and written communication
-Personable and able to work in a team environment
-Strong attention to detail
-Creative and innovative thinking
-Good research and problem-solving skills
-Ability to work well under pressure
Adaptability
The ideas candidate will have two+ years of experience in the field of marketing, sales, or public relations.
A first-rate Marketing Manager is capable of creative thought and is always seeking new opportunities for growth. The ideal candidate can resolve difficult problems using clear communication and adaptability, and can direct others with confidence as a strong decision-maker.
