21/09/2022
Our second highlight from this year's London Design Festival is the Jelly Salad rug from Bethan Laura Wood!
Continuing Bethan's exploration of food presentation and representation, 'Jelly Salad' is a joyous gathering of abstracted vegetables suspended in a jelly sea, immortalised in the form of a Christopher Farr Editions rug. The varying heights and textures are developed by cutting looped strips of fabric, a craft-based rug hooking technique.
The has a tradition of 'Jell-o creations' that reflect the economy, industrialisation, and the development of 'domestic science' over the 20th century. Jell-o foods and the optimism they could promise reaches a psychedelic peek in the saturated colour photography of vintage cookbooks. It's food in technicolour! Dyed and puréed foodstuffs were piped, preened, around wobbling cast blocks of vibrating coloured jelly and transformed into their most futuristic versions. With no shame in their artificial nature, these unique gelatine concoctions are a snapshot of a culinary movement which has since long gone out of fashion.
Exhibited at 's studio space in East London: 18 Calvin Street, E1 6HF from Tues 20th - Sat 24th Sept, 10:00 - 18:00.